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Martin Kovac

Online Marketing in Central Europe

Neuromarketing explained in 49 seconds

If you are wondering what is Neuromarketing, watch this short video from NewScientist that explains the basic concept of using EEG to measure consumer reaction to ads.

Author Martin KovacPosted on 24/03/201024/03/2010Categories Advertising, MeasurementTags Advertising, neuromarketing

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