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Martin Kovac

Online Marketing in Central Europe

Tag: DSP

Explanation Video on SSP, DSP and Agency Trading Desk

If you are more advanced online marketer, you probably already know, what SSP and DSP stand for.

For those, who are not sure what the role of Supply Side Platform, Demand Side Platform and Agency Trading Desk in the online marketing ecosystem is, Mark Dye from B2B marketing platform Bizo prepared short video:

Author Martin KovacPosted on 03/10/201330/09/2013Categories Online advertisingTags DSP, Online advertising, RTB, SSP

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